Tag archives for Marketing

How to Get Your Ideas to Spread

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Why do some brands catch on, while others fade into the background wither away and die? In an age of commerce where customers have too many choices and too little time, the message is clear: you have to be remarkable, people must know what you are doing. To get what you want out of your business, to grow into a brand that people actively seek out over your competitors, you’re going to have to figure out how to make your idea spread. It’s that simple, and that hard. Because ideas that spread, win. The most important asset you can ever have is an idea that’s worth spreading. Ideas that spread, win. But how...?
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How to Market Test your Product or Service

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How will you feel when you spend months of pain and sweat to open your business and suddenly you find out that nobody is interested into your product than what you anticipated? What will you do? Keep carrying on and hope things will get better soon as your customers will get used to you? For how long will you carry on? Many new businesses fail before they could even start because their creators failed to identify an unmet need in the market and verify the viability of their concepts beforehand. Your time and money are extremely valuable to you. You can't afford to waste them by investing them in producing a product or service that fails in the marketplace. The more you test your product before you produce and sell it, the more likely you are to earn the sales and profits that you desire.
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