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Tag - Business Plan

2 Reasons Why Business Plans Are A Waste Of Time

Every day, another local business crashes and burns in spectacular fashion. Did they make a lot of mistakes? I don’t think so. My theory is that they didn’t make anywhere near enough mistakes. See, at school, they trained you to believe that mistakes are bad. That mistakes reveal ineptitude. That mistakes are shameful. Fans of business plans always emphasize one thing: To Secure funding for your business, you almost always require a formal plan. But what about companies which are funded by [...]

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How to Get Your Ideas to Spread

Why do some brands catch on, while others fade into the background wither away and die? In an age of commerce where customers have too many choices and too little time, the message is clear: you have to be remarkable, people must know what you are doing. To get what you want out of your business, to grow into a brand that people actively seek out over your competitors, you’re going to have to figure out how to make your [...]

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